PMX Shield
Invalid-traffic protection that scores every visit before the first ad request.
Simulation of the PubMonetX console with sample data.
Bots, data-centre traffic and click farms cost publishers twice: once in clawbacks, and again when buyers start paying less for the whole site. PMX Shield scores every pageview on the page, at the edge and in the console, labels it Valid, Suspicious, SIVT or GIVT, and can stop ad requests for bot sessions before they ever reach a buyer.
In plain words
Some of the visitors on any site aren't people: crawlers, scripts, data-centre traffic, paid click farms. Advertisers don't pay for them, and Google can take back money earned from them. Shield works out which visits look human and which don't, shows you where the bad traffic comes from, and can stop ads loading for the obvious bots.
Scored on the page
The tag checks every visit for automated and headless browsers, missing human input, odd browser setups and a timezone that doesn't match the IP address.
Scored at the edge
Our Cloudflare Workers check the network before the first auction: data centres, proxies, VPNs and known bot user agents.
Patterns across visits
The console spots device and IP rotation, fraud rings, sudden bursts of bought traffic and risky traffic sources that single visits can't reveal.
Monitor, then block
Start in monitoring mode. Once the readiness checks pass, switch to blocking and the tag skips ad requests for bot sessions, waiting at most half a second for the verdict.
How it works
Shield runs inside your existing PubMonetX tag. There's nothing new to install.
Every visit is scored on the page and at the edge, then labelled Valid, Suspicious, SIVT or GIVT.
The Report tab shows invalid impressions and clicks by site, source, campaign, country and device, with session-level evidence.
When you're ready, switch from monitoring to blocking so bots never trigger an ad request.
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